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In partnership with Cisco, acclaimed creative personalities
Shekhar Kapur and AR Rahman today launched a new social networking platform called
Qyuki. First announced in February this year, the social networking concept has finally come to fruition and aims to provide a collaborative platform that will enable a dynamic creative community.
Qyuki aims to differentiate itself as a
social media community built around the desire to create - “a community for the right-brains of india to collaborate,” as Mr. Shekhar Kapur puts it in a nine-city Telepresence Interconnect organised by Cisco today. The website which is presently live, seems at first glance, to be an interesting mashup between
Pinterest and Deviantart but with an India focus.
The founders plan to not just concentrate on urban India, but also reach the so far untapped creative talents from villages and grassroots India. Since a large section of these users come online via mobile devices, Qyuki has planned a mobile strategy which includes apps on various platforms and the
soon to be launched mobile website – m.qyuki.com.
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